This book caters for one of the most popular pathways in the BTEC National specifications, bringing together all the key specialist units for students who have chosen the business route, including the core units specific to this pathway that aren’t covered in the core unit book. When used alongside its companions for the core units and systems support pathways, this series delivers the most accessible and usable student textbooks available for the BTEC National.

Units covered:

Unit 1 – Exploring Business Activity Unit 4 – IT Project
Unit 2 – Investigating Business Resources Unit 34 – E Commerce
Unit 3 – Introduction to Marketing Unit 35 – Impact of the Use of IT on Business Systems
Unit 4 – IT Project
Unit 34 – E Commerce
Unit 35 – Impact of the Use of IT on Business Systems

Written by an experienced tutor, each unit is illustrated with assessment activities, end-of-chapter questions, case studies and practical exercises. The result is a clear, straightforward textbook that encourages independent study and acts as a reference to various topics within the qualification.

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